ZDW is a week long festival of design. Its main goal is to bring design into galleries, but also to Zlín's streets and public places. The second year of this festival has a theme — Cash. At the Conference Design & Marketing we will discuss how important design is or what is its real value. Next part is the Design Talent, competition for young designer not older than 30, which is organised for the seventh year now. The competition is searching for the talents from all around the world and it is opening the doors for them.